Your Instructor
Jessie Kate Bui
Founder of Hedge Studio

PAST EXPERIENCE
Project Director and Author/Artist of Talking Threads: Costume Design for Entertainment Art
Co-Teacher, History of Fashion at Art Center College of Design, 2018
Design and Story Mentor since 2016, 500+ hours
Storytelling Coach for Entrepreneurs, Brand Story Intensives
Creator of the Parallax Method, a transformative storytelling approach
Project Director and Author/Artist of Talking Threads: Costume Design for Entertainment Art
Co-Teacher, History of Fashion at Art Center College of Design, 2018
Design and Story Mentor since 2016, 500+ hours
Storytelling Coach for Entrepreneurs, Brand Story Intensives
Creator of the Parallax Method, a transformative storytelling approach
As an aspiring concept artist, I discovered that story had the power to eliminate my imposter syndrome. I used my insights to conceptualize, project direct, and coauthor Talking Threads: Costume Design for Entertainment Art
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- “Students of costume design, concept art and animation will welcome Talking Threads as an instant classic, and an indispensable addition to their bookshelves.”
CAMILLE BENDA, HEAD OF COSTUME DESIGN, CALARTS
- “Talking Threads is a costume designer’s treasure chest, an overflowing trove of precious information, golden rules, and pearls of wisdom.’”
IAIN MCCAIG, ARTIST/WRITER/FILMMAKER
- “This book takes you expertly by the hand along this fascinating investigation that is designing for fiction and storytelling. From Chagall to Black Panther, from historical tales to science fiction, the limit is your imagination. ”
GUILLAUME ARETOS, CHAIR, ENTERTAINMENT DESIGN, ART CENTER COLLEGE OF DESIGN.

But when anxiety and depression threatened to derail the progress I had made, I discovered my professional art and story tools could empower my therapy sessions and reveal a deeper sense of purpose.
Reflecting on my personal experience and years mentoring, I realized that applying our modern storytelling approaches to ourselves can help underrepresented creatives heal a variety of limiting beliefs that stem from challenges such as anxiety or depression, lack of accessibility, stigmatization, financial instability, limited educational access, or racism. Empowering a greater diversity of storytellers to share their stories with the world.
Now through the Story Medium course I share my personal storytelling methodology to help storytellers and creative souls identify, fictionalize, and rewrite their personal narratives so they can become protagonists in their own lives.
Now through the Story Medium course I share my personal storytelling methodology to help storytellers and creative souls identify, fictionalize, and rewrite their personal narratives so they can become protagonists in their own lives.